The Future of Draft: More Profit. Less Friction. Better Guest Experiences.

Draft isn’t just beer anymore. It’s your fastest, most consistent, highest-margin channel when you run it with intent. The next wave is simple: expand what flows, lock in quality, and use real-time data to protect margin and guest experience at scale.

Beyond Beer: Put the Right Drinks on Tap

Beer still wins. But your taps are prime real estate for anything guests love and staff can serve fast.
    •    Hard seltzers and RTD cocktails on tap
    •    Wines on tap and spritzes
    •    Nitro coffees, cold brew, and N/A options

Rotate with purpose. Use sell-through data to retire slow movers and double down on what pays.

Quality That Never Slips

Guests judge you on the glass in front of them. Every pour should taste the same at 5 p.m. as it does at 11 p.m.
    •    Monitor line temperature and pressure in real time
    •    Track cleaning cycles and flag variances before guests do
    •    Verify keg freshness and last-clean dates per line

Consistency builds trust. Trust builds repeat business.

Margin You Can Count On

Hand-craft your signatures. Batch your best sellers.
    •    Draft cocktails reduce labor seconds per drink
    •    On-tap SKUs cut waste from over-pour and remake
    •    Centralize prep once, serve flawlessly all night

Batched and ready means fewer bottlenecks, fewer comps, and more paid ounces.

Time Back for Your Team

Great service is attention, not gymnastics.
    •    Fewer steps per ticket
    •    Less time measuring and shaking
    •    More time to read the table, upsell, and connect

When staff aren’t buried in the well, they sell more, smile more, and stay longer.

Data Is the Lever

Gut checks helped you get here. Data takes you the rest of the way.
    •    See pours vs POS in real time to spot loss and drift
    •    Rank lines by revenue, margin, and velocity
    •    Alert on temp/pressure issues before quality drops
    •    Benchmark performance by shift, station, and location

Two beers per day pays for PourScore®. The rest is upside.

Seasonal and “Test-and-Scale” Taps

Use a line as a laboratory.
    •    Pilot a fall spritz or a holiday stout
    •    Launch an N/A tap for lunch business
    •    Trial a local collab on one line, then scale what wins

Decisions move from opinion to evidence. Fast.

Make Draft a Marketable Advantage

Most operators under-market draft. Don’t.
    •    Promote “Perfectly Chilled, Always Consistent”
    •    Feature your fastest, highest-margin taps on menus and screens
    •    Tell the story: fresh, fast, sustainable, less packaging waste

Draft becomes part of your brand, not just your back bar.

SOPs That Travel

What scales is what’s written down, tracked, and visible.
    •    Line maps, cleaning schedules, and batching recipes
    •    Open/close checks with verification
    •    Exception alerts to keep standards tight across shifts and sites

This is how one great bar day becomes every day, at every location.

How Floteq Makes This Real

FloteqUSA™ gives operators live visibility and control, built for draft.
    •    PourScore®: Real-time pours vs POS, loss detection, and revenue impact by line
    •    Sensors: Temperature, pressure, and flow at the line level
    •    Hygiene: Cleaning cycle tracking and alerts
    •    FloBoard™: Surface your winners on TVs and menus to move product faster

You get actionable data, not another dashboard. Fix what matters. Repeat what works.

The Move

The future of draft is broader, colder, faster, and smarter. More options on tap. Zero compromise on quality. Staff freed up to serve, not scramble. Decisions backed by data, not guesses.

Owners who run draft this way protect margin and win guest loyalty. That used to be hard. Not anymore.

Book a short demo. See your draft blind spots, your fastest wins, and how to scale them next week.

RECENT POSTS

More from our learnings across draft lines everywhere

Enjoy more from our experience and wins with draft partners across the country.

Crown Public House

October 20, 2025
Nestled in the bustling heart of downtown Phoenix, Crown Public House stands as a premier destination for sports...