Utilizing a draft system to offer a mix of local and regional beers to appeal to a variety of customers
By offering a mix of local and regional draft beers, you can appeal to a variety of customers and potentially increase overall sales. Many customers are interested in supporting local businesses and trying new, unique beers, so offering a mix of local and regional options can be a great way to attract new customers and encourage repeat business.
In addition to appealing to a variety of customers, a mix of local and regional draft beers can also help to increase the perceived value of your establishment. By offering a diverse selection of high-quality beers, you can differentiate yourself from other bars and restaurants in the area and potentially attract more discerning customers.
To fully optimize the benefits of offering a mix of local and regional draft beers, it's important to track your draft usage and customer purchases. This can help you identify which beers are performing well and which may need to be rotated out.
One innovative solution that can help bar and restaurant owners track their draft usage and optimize their draft business is Floteq USA, the industry's first data-rich draft line tracking solution. Floteq USA not only tracks volume, but also line sanitation, keg changes, brand performance, and POS integration creates the "PourScore" to give users a complete view of their business.
What sets Floteq USA apart is that it is completely independent of humans for accuracy. This provides certainty in your draft business, allowing you to make informed decisions about your draft lines and optimize your draft beer selection. By using Floteq USA, you can track your draft usage and customer purchases, helping you to make informed decisions about which local and regional beers to include on your draft list.
In summary, offering a mix of local and regional draft beers can be a great way to appeal to a variety of customers and increase overall sales. By tracking your draft usage with a solution like Floteq USA, you can optimize your draft beer selection and make informed decisions to improve efficiency and increase revenue.