Implementing a draft beer-to-go program to increase revenue and customer convenience

Implementing a draft beer-to-go program can be a great way to increase revenue and convenience for your customers. By offering draft beers in growlers or crowlers, customers can take their favorite beers home with them or to a party or event.

A draft beer-to-go program can be especially popular with craft beer enthusiasts who are looking for a fresh, high-quality product. By offering a variety of beers, you can appeal to a wide range of customers and potentially increase overall sales.

In addition to increasing revenue, a draft beer-to-go program can also help to increase customer convenience. By offering a convenient way for customers to take their favorite beers home with them, you can improve the customer experience and encourage repeat business.

To fully optimize the benefits of your draft beer-to-go program, it's important to track your draft usage and customer purchases. This can help you identify which beers are performing well and which may need to be rotated out.

One innovative solution that can help bar and restaurant owners track their draft usage and optimize their draft business is Floteq USA, the industry's first data-rich draft line tracking solution. Floteq USA not only tracks volume, but also line sanitation, keg changes, brand performance, and POS integration creates the "PourScore" to give users a complete view of their business.

What sets Floteq USA apart is that it is completely independent of humans for accuracy. This provides certainty in your draft business, allowing you to make informed decisions about your draft lines and optimize your draft beer-to-go program. By using Floteq USA, you can track your draft usage and customer purchases, helping you to make informed decisions about which beers to include in your program as well.

In summary, implementing a draft beer-to-go program can be a great way to increase revenue and convenience for your customers. By offering a variety of high-quality draft beers in growlers or crowlers, you can appeal to a wide range of customers and potentially increase overall sales. By tracking your draft usage with a solution like Floteq USA, you can optimize your draft beer-to-go program and make informed decisions to improve efficiency and increase revenue.